:root {
  --ink: #050505;
  --bone: #f4efe7;
  --muted: rgba(244, 239, 231, 0.58);
  --soft: rgba(244, 239, 231, 0.12);
  --quiet: rgba(244, 239, 231, 0.06);
  --ember: #e64a2e;
  --signal: #d4ff3f;
  --cold: #77b7ff;
}

* {
  box-sizing: border-box;
}

html {
  background: var(--ink);
  color: var(--bone);
  scroll-behavior: smooth;
}

body {
  margin: 0;
  background: var(--ink);
  color: var(--bone);
  font-family: Arial, Helvetica, sans-serif;
  letter-spacing: 0;
}

img,
video {
  display: block;
  max-width: 100%;
}

video {
  background: #000;
}

a {
  color: inherit;
  text-decoration: none;
}

::selection {
  background: var(--signal);
  color: var(--ink);
}

.site-header {
  position: fixed;
  inset: 0 0 auto;
  z-index: 20;
  display: flex;
  align-items: flex-start;
  justify-content: space-between;
  gap: 24px;
  padding: 20px clamp(16px, 3vw, 34px);
  background: rgba(5, 5, 5, 0.94);
  border-bottom: 1px solid rgba(244, 239, 231, 0.08);
}

.brand,
.nav-links {
  font-size: 11px;
  line-height: 1.35;
  text-transform: lowercase;
  color: rgba(244, 239, 231, 0.74);
}

.brand {
  display: grid;
  gap: 1px;
  min-width: 180px;
}

.brand span:last-child {
  color: rgba(244, 239, 231, 0.42);
}

.nav-links {
  display: flex;
  flex-wrap: wrap;
  justify-content: flex-end;
  gap: 8px 18px;
}

.nav-links a,
.hero-actions a,
.resume-links a,
.contact-links a {
  transition:
    color 180ms ease,
    border-color 180ms ease,
    background 180ms ease;
}

.nav-links a:hover,
.brand:hover,
.hero-actions a:hover,
.resume-links a:hover,
.contact-links a:hover {
  color: var(--bone);
}

.hero {
  position: relative;
  min-height: 88vh;
  overflow: hidden;
  display: grid;
  align-items: end;
  padding: 118px clamp(16px, 3vw, 34px) 54px;
  border-bottom: 1px solid var(--soft);
}

.hero-image {
  position: absolute;
  inset: 0;
  z-index: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: 72% 34%;
}

.hero-shade {
  position: absolute;
  inset: 0;
  z-index: 1;
  background:
    linear-gradient(90deg, rgba(5, 5, 5, 0.94) 0%, rgba(5, 5, 5, 0.82) 34%, rgba(5, 5, 5, 0.22) 100%),
    linear-gradient(180deg, rgba(5, 5, 5, 0.58) 0%, rgba(5, 5, 5, 0.18) 52%, rgba(5, 5, 5, 0.88) 100%);
}

.hero-content {
  position: relative;
  z-index: 2;
  display: grid;
  gap: 22px;
  width: min(980px, 100%);
}

.eyebrow,
.section-kicker,
dt,
figcaption,
.industry-strip,
.hero-actions,
.resume-links,
.contact-links {
  font-size: 11px;
  line-height: 1.4;
  text-transform: lowercase;
}

.eyebrow {
  color: rgba(244, 239, 231, 0.58);
}

h1,
h2,
h3,
p,
figure,
dl,
dd {
  margin: 0;
}

h1 {
  max-width: 1020px;
  font-size: clamp(48px, 8.5vw, 126px);
  font-weight: 500;
  line-height: 0.88;
  letter-spacing: 0;
  text-transform: lowercase;
}

h2 {
  max-width: 980px;
  font-size: clamp(34px, 6vw, 88px);
  font-weight: 500;
  line-height: 0.92;
  letter-spacing: 0;
  text-transform: lowercase;
}

h3 {
  font-size: clamp(30px, 5vw, 76px);
  font-weight: 500;
  line-height: 0.94;
  letter-spacing: 0;
  text-transform: lowercase;
}

.hero-copy,
.two-copy,
.section-intro p,
.resume-cta p {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 24px;
  max-width: 880px;
  font-size: 13px;
  line-height: 1.55;
  color: rgba(244, 239, 231, 0.68);
}

.hero-copy p:nth-child(2),
.two-copy p:nth-child(2) {
  color: rgba(244, 239, 231, 0.48);
}

.hero-actions,
.resume-links,
.contact-links {
  display: flex;
  flex-wrap: wrap;
  gap: 8px 18px;
  color: rgba(244, 239, 231, 0.66);
}

.hero-actions a,
.resume-links a {
  border-bottom: 1px solid rgba(244, 239, 231, 0.28);
  padding-bottom: 3px;
}

.hero-actions a:hover,
.resume-links a:hover {
  border-color: var(--signal);
}

.section-grid {
  display: grid;
  grid-template-columns: minmax(160px, 0.32fr) minmax(0, 1fr);
  gap: 18px;
  width: min(1600px, 100%);
  margin: 0 auto;
  padding: 18px clamp(16px, 3vw, 34px) 76px;
  border-top: 1px solid var(--soft);
}

.section-kicker {
  display: grid;
  align-content: start;
  gap: 2px;
  color: rgba(244, 239, 231, 0.54);
}

.section-kicker p:last-child {
  color: rgba(244, 239, 231, 0.32);
}

.impact {
  padding-bottom: 64px;
}

.stat-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  border-left: 1px solid var(--soft);
}

.stat-grid article {
  display: grid;
  align-content: start;
  gap: 9px;
  min-height: 184px;
  padding: 0 18px 18px;
  border-right: 1px solid var(--soft);
}

.stat-grid strong {
  display: block;
  font-size: clamp(38px, 5vw, 72px);
  font-weight: 500;
  line-height: 0.94;
  color: var(--bone);
}

.stat-grid span {
  font-size: 11px;
  line-height: 1.4;
  text-transform: lowercase;
  color: rgba(244, 239, 231, 0.76);
}

.stat-grid p,
.service-columns p,
.case-copy dd,
.resume-cta p {
  font-size: 12px;
  line-height: 1.5;
  color: rgba(244, 239, 231, 0.52);
}

.about-lane {
  padding-bottom: 74px;
}

.case-section {
  width: min(1600px, 100%);
  margin: 0 auto;
  padding: 0 clamp(16px, 3vw, 34px) 28px;
}

.section-intro {
  width: 100%;
  padding-left: 0;
  padding-right: 0;
  padding-bottom: 34px;
}

.section-intro > div:last-child {
  display: grid;
  gap: 18px;
}

.section-intro p {
  grid-template-columns: 1fr;
  max-width: 660px;
}

.case-study {
  display: grid;
  grid-template-columns: minmax(0, 0.52fr) minmax(0, 0.48fr);
  gap: 22px;
  padding: 24px 0 46px;
  border-top: 1px solid var(--soft);
}

.case-study--reverse .case-media {
  order: 2;
}

.case-media {
  display: grid;
  align-content: start;
  gap: 10px;
  min-width: 0;
}

.case-media video,
.case-media img {
  width: 100%;
  aspect-ratio: 16 / 9;
  object-fit: cover;
  background: #000;
}

.media-stack img {
  aspect-ratio: 3.8 / 1;
}

.proof-focus {
  align-content: center;
}

.proof-focus img {
  aspect-ratio: 3.35 / 1;
  object-fit: contain;
  background: rgba(244, 239, 231, 0.04);
}

.case-copy {
  display: grid;
  align-content: start;
  gap: 20px;
}

.case-copy dl {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 14px 18px;
}

.case-copy dl div:last-child {
  grid-column: 1 / -1;
}

.case-copy dt {
  margin-bottom: 4px;
  color: rgba(244, 239, 231, 0.34);
}

.case-copy dd {
  color: rgba(244, 239, 231, 0.58);
}

.services-content {
  display: grid;
  gap: 28px;
}

.service-columns {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
}

.service-columns article {
  display: grid;
  align-content: start;
  gap: 12px;
  padding-top: 14px;
  border-top: 1px solid var(--soft);
}

.service-columns h2 {
  font-size: 22px;
  line-height: 1;
}

.industry-strip {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  color: rgba(244, 239, 231, 0.58);
}

.industry-strip span {
  border: 1px solid rgba(244, 239, 231, 0.14);
  padding: 9px 12px;
}

.proof-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
}

.proof-grid figure {
  display: grid;
  gap: 8px;
}

.proof-grid img {
  width: 100%;
  aspect-ratio: 3.35 / 1;
  object-fit: cover;
  background: var(--quiet);
}

.proof-grid .proof-frame--contain img {
  object-fit: contain;
  background: #101010;
}

.proof-grid figcaption {
  display: flex;
  justify-content: space-between;
  gap: 12px;
  color: rgba(244, 239, 231, 0.58);
}

.proof-grid strong {
  color: rgba(244, 239, 231, 0.82);
  font-weight: 400;
  white-space: nowrap;
}

.resume-cta > div:last-child {
  display: grid;
  gap: 20px;
}

.resume-cta p {
  grid-template-columns: 1fr;
  max-width: 700px;
}

.contact-cta {
  display: grid;
  gap: 22px;
  width: min(1600px, 100%);
  margin: 0 auto;
  padding: 22px clamp(16px, 3vw, 34px) 44px;
  border-top: 1px solid var(--soft);
}

.contact-cta h2 {
  max-width: 1080px;
}

.contact-links {
  color: rgba(244, 239, 231, 0.62);
}

@media (max-width: 980px) {
  .section-grid,
  .case-study {
    grid-template-columns: 1fr;
  }

  .stat-grid,
  .service-columns,
  .proof-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .case-study--reverse .case-media {
    order: 0;
  }

  .site-header {
    position: absolute;
  }
}

@media (max-width: 700px) {
  .site-header {
    display: grid;
    gap: 12px;
  }

  .nav-links {
    justify-content: flex-start;
  }

  .hero {
    min-height: 92vh;
  }

  .hero-image {
    object-position: 58% 50%;
  }

  .hero-shade {
    background:
      linear-gradient(90deg, rgba(5, 5, 5, 0.94), rgba(5, 5, 5, 0.72)),
      linear-gradient(180deg, rgba(5, 5, 5, 0.42), rgba(5, 5, 5, 0.9));
  }

  h1 {
    font-size: clamp(44px, 18vw, 76px);
  }

  h2 {
    font-size: clamp(32px, 13vw, 56px);
  }

  h3 {
    font-size: clamp(28px, 12vw, 52px);
  }

  .hero-copy,
  .two-copy,
  .case-copy dl,
  .stat-grid,
  .service-columns,
  .proof-grid {
    grid-template-columns: 1fr;
  }

  .stat-grid {
    border-left: 0;
  }

  .stat-grid article {
    min-height: 0;
    padding: 15px 0;
    border-top: 1px solid var(--soft);
    border-right: 0;
  }
}
